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100 Things Every Designer Needs to Know About People (Voices That Matter)

Susan Weinschenk




[PDF.qz63] 100 Things Every Designer Needs to Know About People (Voices That Matter)

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 | #37662 in Books |  Susan Weinschenk |  2011-04-24 | Original language:English | PDF # 1 |  9.00 x.50 x7.00l,1.06 | File type: PDF | 256 pages

 | 100 Things Every Designer Needs to Know About People What Makes Them Tick

||10 of 10 people found the following review helpful.| List of fun facts about brain without particular application|By Lara|This is it - a list of 100 facts about how human brain works, with almost no linking of how this knowledge can be applied to design, or to any other area. Probably worth reading if you like collecting fun facts about everything, but it's definitely not the best book for someone who looks for practical advice|About the Author|Susan Weinschenk has a Ph.D. in Psychology, and over 30 years of experience as a behavioral scientist, applying psychology to the design of communication and online interactions. She is a consultant to Fortune 1000 companies, start-ups, educatio

We design to elicit responses from people. We want them to buy something, read more, or take action of some kind. Designing without understanding what makes people act the way they do is like exploring a new city without a map: results will be haphazard, confusing, and inefficient. This book combines real science and research with practical examples to deliver a guide every designer needs. With it you’ll be able to design more intuitive and engaging work for print,...

You easily download any file type for your device.100 Things Every Designer Needs to Know About People (Voices That Matter)   |  Susan Weinschenk. I really enjoyed this book and have already told so many people about it!

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